Medica - the world's largest trade fair for the medical and medical technology industry - will take place from 13 to 16 November 2017 in Düsseldorf. Buse Heberer Fromm is on site with experts. We look forward to speaking with you!
Medical technology companies are inevitably and frequently confronted with questions concerning intellectual property rights (IP): What is the scope of protection of their own or third parties’ patents and brands? Where are the limits of admissible advertising of products and services? IP is omnipresent. However, many companies do not take full advantage of their IP portfolios – and, conversely, they are sometimes not careful enough to avoid infringing third-party intellectual property rights.
The same also applies to competition law: While some companies do not exploit the possibilities of effective advertising for fear of violations of the law, other companies often go beyond of what is permitted – without being held accountable.
Does your company have sufficient knowledge and awareness in these areas of law? Talk to our experts on site and ask your questions!